Expert Consultant

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Описание

Acxiom is seeking an Expert Consultant – Acquisitions & Strategy who sits at the intersection of marketing, data, analytics, and technology, understands how Acxiom operates within the Adobe ecosystem, and can drive the roadmap and alignment for CDP, audience, measurement, and decisioning initiatives across the Bread ecosystem. This resource should possess strong business acumen and technical fluency, but their primary value comes from strategic leadership, cross-functional influence, and execution rather than hands-on platform expertise. In this role, the candidate will be responsible for analyzing client requirements and creating well-defined business and systems requirements documents, researching and providing recommendations on critical business decisions, and participating in the implementation of associated changes. Key Responsibilities Strategic Leadership Drive strategic initiatives spanning customer data, audience management, measurement, and decisioning capabilities. Support the alignment of business stakeholders, technology teams, analytics partners, and external vendors around shared objectives and roadmaps. Serve as an advisor on the evolution of customer data and marketing technology capabilities. Help define future-state strategies that support acquisition, customer engagement, and business growth. Customer Data Platform & Decisioning Support the strategic roadmap for Customer Data Platform (CDP) capabilities and future enhancements. Assist in defining

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