Art Director

Аналитика рынка

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Описание

Job Description Are you obsessed with bold creative and marketing approaches that drive cut-through design and deliver business results? We are looking for an experienced, well-rounded Art Director to support campaign ideation and development as part of a dynamic creative team. The ideal candidate has strong skills in both digital and print design and can develop big, engaging creative ideas that connect with shoppers across multiple channels and experiences. These include retail windows and in-store fixtures, retail events, physical and digital activations, and digital campaigns, with a particular focus on paid social platforms such as Meta and TikTok. Core responsibilities The Art Director is responsible for concepting and designing campaigns for 3rd party retailers and LEGO-owned retail channels. Working with creative direction, you will bring the ideas to life, solving marketing challenges and design best-in-class brand expressions and experiences across ecommerce, digital marketing, social media channels, email, activations, window displays and in-store point of sale. Conceptualize new campaign ideas that are shopper-focused and deliver a premium and memorable experience for shoppers and consumers. Taking directions from Creative leads and Strategist on the creative brief, create content across marketing levers and for multi-channel execution. Actively participate in brainstorm sessions with the creative team to develop concept proposals. Support the development of conce

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